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2011年考研英语(一)Section II Part A Text3&Text4参考答案+
详细解析
31. D
32. C
33. B
34. A
35. A
36. C
37. C
38. D
39. D
40. B
Text 3
31.
Consumers may create “earned” media when they are .
细读文章第一二段可知第一段中所标引号的“owned” media实际上和题干
中“earned” media表达的是同一个概念,即那些不用花钱的宣传。由第一段中
的关键词语Consumers passionate about a product以及sending e-mail alerts about
products and sales可以推断出这些钟爱某种产品的消费者会将他们所喜爱的产品
介绍给别人。选择D项。
[A] obsessed with online shopping at certain Web sites.
[B] inspired by product-promoting e-mails sent to them.
[C] eager to help their friends promote quality products.
[D] enthusiastic about recommending their favorite products
32. According to Paragraph 2, sold media feature
第二段中所举的例子中该 e-commerce retailer的Web site是最典型的sold
media。要想让别的商家来这里做广告,该网站首先whose traffic is so strong。
因此本题选择C项。
[A] a safe business environment.
[B] random competition.
[C] strong user traffic.
[D] flexibility in organization.
33. The author indicates in Paragraph 3 that earned media
该段主要讲述人们利用earned media发表言论,当人们利用more damaging ways
发表言论或是对某些产品或品牌make negative allegations时,这时的earned
media就成了hijacked media,由此推断出本题选择B项。
[A] invite constant conflicts with passionate consumers.
[B] can be used to produce negative effects in marketing.
[C] may be responsible for fiercer competition.
[D] deserve all the negative comments about them.
34. Toyota Motor’s experience is cited as an example of
由第四段中的关键词语alleviated some of the damage,with a relatively
quick and well-orchestrated social-media response campaign可以看出丰
田汽车公司在社会媒体上进行及时、有序的大规模宣传活动来改变人们的看法,
这实际上是应对hijacked media的方式,因此本题选择A。
[A] responding effectively to hijacked media.
[B] persuading customers into boycotting products.
[C] cooperating with supportive consumers.
[D] taking advantage of hijacked media.
35. Which of the following is the text mainly about?
本文的总起段落为第一段,由第一段的前两句可判断出全文要讲的主要内容为
A。
[A] Alternatives to conventional paid media.
[B] Conflict between hijacked and earned media.
[C] Dominance of hijacked media.
[D] Popularity of owned media.
Text 4
er Senior suggests in her article that raising a child can bring .
由第一段关键句Senior writes that “the very things that in the moment
dampen our moods can later be sources of intense gratification and
delight.”中的关键词later可推断出本题选择C项。
[A]temporary delight
[B]enjoyment in progress
[C]happiness in retrospect
[D]lasting reward
learn from Paragraph 2 that
首先根据常识可知这些关于名人的杂志是供人消遣的,由该段中的the
usual和every week 可知名人怀孕更能吸引大家的兴趣,由此判断选择C。
[A]celebrity moms are a permanent source for gossip.
[B]single mothers with babies deserve greater attention.
[C]news about pregnant celebrities is entertaining.
[D]having children is highly valued by the public.
is suggested in Paragraph 3 that childless folks .
由第三段中obviously their misery must be a direct result of the
gaping baby-size holes in their lives可知,没有孩子来填补这个baby-size
holes使得无子女的人们很苦恼,因此他们更容易对自己的生活不满,选择D项。
[A]are constantly exposed to criticism.
[B]are largely ignored by the media.
[C]fail to fulfill their social responsibilities.
[D]are less likely to be satisfied with their life.
ing to Paragraph 4, the message conveyed by celebrity magazines
is .
由第四段中的is hugely unrealistic可推断本题选D项。段中yet to hear
Sandra and Britney tell it(但是听听Sandra和Britney怎么说的)更证明
了这一点。
[A]soothing.
[B]ambiguous.
[C]compensatory.
[D]misleading.
of the following can be inferred from the last paragraph?
由最后一段可知虽然人们不会因为看到名人们哺育子女似乎很幸福而轻言
也要生小孩,但是in some small, subconscious way contributing to our own
dissatisfactions with the actual experience, in the same way that a small
part of us hoped getting,由此可推断B项“名人妈妈对我们哺育子女的态度
是有影响的”。
[A]Having children contributes little to the glamour of celebrity
moms.
[B]Celebrity moms have influenced our attitude towards child rearing.
[C]Having children intensifies our dissatisfaction with life.
[D]We sometimes neglect the happiness from child rearing.
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