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2024年5月2日发(作者:)

华为新品发布会新闻稿英文

Huawei Technologies Co. is building up the hype for its new smartphone, ahead of

what could be the company’s most important product launch event in London next

week.

Richard Yu, head of Huawei’s consumer business group, recently posted on his

Facebook page a photo of what seems to be the company’s upcoming smartphone,

the Ascend P6, which has been described by some technology blog sites as an ultrathin

smartphone with an aluminum casing. Mr. Yu’s Facebook post said: “You know, after

using the P6 more and more, I’ve begun to notice how nice the side keys were designed

and how good it felt to press them.”

Meanwhile, Huawei’s device unit posted a teaser video on its YouTube page Sunday.

The two-and-a-half-minute video features a man in black suit running across the streets

of Europe to deliver a little container with a Huawei logo to London, in time for the June

18 product launch event.

Shenzhen-based Huawei is the world’s second-largest supplier of

telecommunications network equipment after Sweden’s Ericsson. Although the

company is also a major smartphone vendor in China, it still has a long way to go in its

attempt to establish itself as a consumer brand. Even in China, few people associate

Huawei with glamorous gadgets.

Huawei was the world’s fourth-largest smartphone vendor in the first quarter with

a market share of 4.6%, according to research firm IDC. Far ahead of Huawei, market

leader Samsung Electronics Co. held a 33% share, followed by Apple Inc.’s 17% and LG

Electronics Co.’s 4.8%.

In an interview with The Wall Street Journal in April, Huawei board director Wan Biao,

who oversees the handset business, said that the company was preparing a “premium

smartphone” for the second half of this year.

The event in London next week comes at a critical time when Huawei’s core

network equipment business faces a potentially tougher environment in the U.K., after a

report by a parliamentary committee last week raised concerns about security risks

stemming from the company’s role in the country’s telecom sector. In an interview

with The Wall Street Journal last week, Guo Ping, one of three executives who rotate

through Huawei’s CEO post, rebutted security concerns about the company’s

equipment and allegations of close ties to Beijing.

本文标签: 新闻稿新品发布会